Why People Become Facebook Fans – Most p

Why People Become Facebook Fans – Most people who “like” brands on Facebook do so because they actually like them, not because they want to get free or discounted stuff, according to a new survey. That finding may sound obvious, but for marketers the takeaway may be that your money is better spent on branding ads on Facebook than call-to-action direct-response ads that may actually produce more likes and higher click-through rates. Syncapse, the firm that pegged the ave… http://ow.ly/2xTcKb

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